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Our Story

Fariba Soltani is an emerging London-based fashion brand that specialises in luxury scarves and pocket squares, the British label was found by its eponymous designer in 2014.

Heretofore, her collections’ unique identity reflects both the working background of the brand’s namesake designer and her cultural heritage. The Iranian-born Fariba began her career in architecture working for the award-winning British practice Foster + Partners and credits her mother, a Persian rug designer, from whom she inherited her passion for pattern design.

Her storied journey from Interior architecture to founder of a fashion label has manifested itself in geometric and minimalistic prints. With an architectural background, simple lines and geometric shapes and forms are a natural path and Fashion and architecture are parallel practices for her. Fariba Soltani has managed to channel her affinity for layering, repetition, colours and shapes into her collections, putting a modern twist on the functional scarf.

The collections encompasses silk, wool and cashmere blends scarves. All the products are made in Italy by the most accomplished craftsmen from premier quality materials. Commitment to quality and Italian craftsmanship is part of the brand identity.